Nibbler SEO audit for hometownortho.ca
Summary
Overall9.0
The overall score for this website.
Accessibility9.7
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.7
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.2
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 01:17 on 6 May 2024 (BST).
Top priorities for website improvement
- Consider updating this website regularly with new content. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print hometownortho.ca/ Not detected hometownortho.ca/book-a-free-consultation/ Not detected hometownortho.ca/doctor-referral/ Not detected hometownortho.ca/our-practice/.../ Not detected hometownortho.ca/our-practice/.../ Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Freshness3.0
Last updated June 19, 2023
- It looks like this website was last updated on Monday, 19 June 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Internal links8.2
- 20 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content8.9
Rendering Chart...
- This website has an average of 873 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| hometownortho.ca/ | 6667 | 1008 |
| hometownortho.ca/book-a-free-consultation/ | 1591 | 221 |
| hometownortho.ca/doctor-referral/ | 1852 | 264 |
| hometownortho.ca/our-practice/.../ | 5847 | 966 |
| hometownortho.ca/our-practice/.../ | 11985 | 1906 |
Images9.2
39% of images have a clearly defined size
52 images are being resized by the browser
- Most images (61.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 52 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Server behaviour9.9
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 3 of the pages of this website follow the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. These pages are ideal.
- Adding or removing a trailing slash to one of the URLs of this site returns an error page (404). This is OK as no content is being duplicated, but visitors might try browsing to the pages of this website with or without a trailing slash. Ideally, the alternate URL should redirect to the correct page.
- Add a 301 redirect from the other version to the canonical URL.
Unhandled alternate URLs
- Add a 301 redirect from the other version to the canonical URL.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.hometownortho.ca to http://hometownortho.ca. This is ideal.
Headings9.9
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some headings (3.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
Page headings detail
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
| Google Tag Manager |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Meta tags10.0
This is how this website will look in Google search listings:
Hometown Orthodontics in Mississauga & Sudbury for Braces & Invisalign
hometownortho.ca/
Welcome to Hometown Orthodontics! We provide a "hometown" approach to orthodontic care for all ages using innovative treatments with Braces and Invisalign.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| hometownortho.ca/ | google-site-verification | IdwfK-uOiWL8Y8kFI7JEklvRCTB-OKdSLX_m3HNiy6o |
| hometownortho.ca/ | viewport | width=device-width, initial-scale=1 |
| hometownortho.ca/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| hometownortho.ca/ | description | Welcome to Hometown Orthodontics! We provide a "hometown" approach to orthodontic care for all ages using innovative treatments with Braces and Invisalign. |
| hometownortho.ca/ | twitter:card | summary_large_image |
| hometownortho.ca/ | twitter:site | @DrVirdee |
| hometownortho.ca/book-a-free-consultation/ | google-site-verification | IdwfK-uOiWL8Y8kFI7JEklvRCTB-OKdSLX_m3HNiy6o |
| hometownortho.ca/book-a-free-consultation/ | viewport | width=device-width, initial-scale=1 |
| hometownortho.ca/book-a-free-consultation/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| hometownortho.ca/book-a-free-consultation/ | description | Like to book a complimentary consultation with Dr. Virdee? Please contact us. We'd love to hear from you! |
| hometownortho.ca/book-a-free-consultation/ | twitter:card | summary_large_image |
| hometownortho.ca/book-a-free-consultation/ | twitter:site | @DrVirdee |
| hometownortho.ca/book-a-free-consultation/ | twitter:label1 | Est. reading time |
| hometownortho.ca/book-a-free-consultation/ | twitter:data1 | 1 minute |
| hometownortho.ca/doctor-referral/ | google-site-verification | IdwfK-uOiWL8Y8kFI7JEklvRCTB-OKdSLX_m3HNiy6o |
| hometownortho.ca/doctor-referral/ | viewport | width=device-width, initial-scale=1 |
| hometownortho.ca/doctor-referral/ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| hometownortho.ca/doctor-referral/ | description | Thank you for your referrals. We promise to take great care of your patients. You may refer patients to us by filling out our secure online Referral Form. |
| hometownortho.ca/doctor-referral/ | twitter:card | summary_large_image |
| hometownortho.ca/doctor-referral/ | twitter:site | @DrVirdee |
| hometownortho.ca/doctor-referral/ | twitter:label1 | Est. reading time |
| hometownortho.ca/doctor-referral/ | twitter:data1 | 1 minute |
| hometownortho.ca/our-practice/.../ | google-site-verification | IdwfK-uOiWL8Y8kFI7JEklvRCTB-OKdSLX_m3HNiy6o |
| hometownortho.ca/our-practice/.../ | viewport | width=device-width, initial-scale=1 |
| hometownortho.ca/our-practice/.../ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| hometownortho.ca/our-practice/.../ | description | Dr. Virdee hopes that helping to create confident and healthy smiles will help her patients Live Laugh Smile as she does, every day. |
| hometownortho.ca/our-practice/.../ | twitter:card | summary_large_image |
| hometownortho.ca/our-practice/.../ | twitter:site | @DrVirdee |
| hometownortho.ca/our-practice/.../ | twitter:label1 | Est. reading time |
| hometownortho.ca/our-practice/.../ | twitter:data1 | 4 minutes |
| hometownortho.ca/our-practice/.../ | google-site-verification | IdwfK-uOiWL8Y8kFI7JEklvRCTB-OKdSLX_m3HNiy6o |
| hometownortho.ca/our-practice/.../ | viewport | width=device-width, initial-scale=1 |
| hometownortho.ca/our-practice/.../ | robots | index, follow, max-image-preview:large, max-snippet:-1, max-video-preview:-1 |
| hometownortho.ca/our-practice/.../ | description | With our unparalleled personalized care, cutting edge approaches and an inviting atmosphere, you'll feel at home in our Mississauga orthodontics office. |
| hometownortho.ca/our-practice/.../ | twitter:card | summary_large_image |
| hometownortho.ca/our-practice/.../ | twitter:site | @DrVirdee |
| hometownortho.ca/our-practice/.../ | twitter:label1 | Est. reading time |
| hometownortho.ca/our-practice/.../ | twitter:data1 | 4 minutes |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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