Nibbler SEO audit for mytopicals.com
Summary
Overall8.8
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.9
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.9
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 20:48 on 4 May 2024 (BST).
Top priorities for website improvement
- Provide all descriptive information about a link within the anchor itself as the title attribute is not used by screen readers. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print mytopicals.com/ Not detected mytopicals.com/products/slick-salve-mint-lip-balm Not detected mytopicals.com/collections/shop-all Not detected mytopicals.com/collections/best-sellers Not detected mytopicals.com/collections/bundles Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Internal links6.3
- Additional information has been provided for one link by using a title attribute. There is a common misconception that this benefits screen reader users. All useful text should be in the anchor itself.
- Provide all descriptive information about a link within the anchor itself as the title attribute is not used by screen readers.
Weak title text
Link URL Link text Page URL mytopicals.com/pages/faq Click here mytopicals.com/products/slick-salve-mint-lip-balm
- Provide all descriptive information about a link within the anchor itself as the title attribute is not used by screen readers.
- 35 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Meta tags8.4
This is how this website will look in Google search listings:
Topicals | Skincare for Flare-Ups
mytopicals.com/
Topicals is transforming the way you feel about skin through effective science backed products for chronic skin conditions and mental health advocacy.
- All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| mytopicals.com/ | viewport | width=device-width,initial-scale=1 |
| mytopicals.com/ | theme-color | |
| mytopicals.com/ | description | Topicals is transforming the way you feel about skin through effective science backed products for chronic skin conditions and mental health advocacy. |
| mytopicals.com/ | twitter:card | summary_large_image |
| mytopicals.com/ | twitter:title | Topicals | Skincare for Flare-Ups |
| mytopicals.com/ | twitter:description | Topicals is transforming the way you feel about skin through effective science backed products for chronic skin conditions and mental health advocacy. |
| mytopicals.com/ | twitter:card | summary_large_image |
| mytopicals.com/ | google-site-verification | tpgofknr_k6k35PP7l7rSJVs0iKZO5LiDpPYi_Y_RkQ |
| mytopicals.com/ | facebook-domain-verification | ehbm9rue7dsaz687hqkiabxfdkb1xl |
| mytopicals.com/ | shopify-digital-wallet | /50329321627/digital_wallets/dialog |
| mytopicals.com/ | shopify-checkout-api-token | a4d6068963f370c0f09fb9cd5c60570d |
| mytopicals.com/products/slick-salve-mint-lip-balm | viewport | width=device-width,initial-scale=1 |
| mytopicals.com/products/slick-salve-mint-lip-balm | theme-color | |
| mytopicals.com/products/slick-salve-mint-lip-balm | description | Slicker than your average lip balm. This vegan, barrier-building balm instantly hydrates, soothes, and protects even the driest lips, for shine + relief that lasts all day. Our uniquely slick formula clings to the lips, creating a protective shield and ensuring long-term wear. For more than just lip service. Â A portio |
| mytopicals.com/products/slick-salve-mint-lip-balm | twitter:card | summary_large_image |
| mytopicals.com/products/slick-salve-mint-lip-balm | twitter:title | Hydrating Mint Lip Balm - Slick Salve | Topicals |
| mytopicals.com/products/slick-salve-mint-lip-balm | twitter:description | Slicker than your average lip balm. This vegan, barrier-building balm instantly hydrates, soothes, and protects even the driest lips, for shine + relief that lasts all day. Our uniquely slick formula clings to the lips, creating a protective shield and ensuring long-term wear. For more than just lip service. Â A portio |
| mytopicals.com/products/slick-salve-mint-lip-balm | twitter:card | summary_large_image |
| mytopicals.com/products/slick-salve-mint-lip-balm | google-site-verification | tpgofknr_k6k35PP7l7rSJVs0iKZO5LiDpPYi_Y_RkQ |
| mytopicals.com/products/slick-salve-mint-lip-balm | facebook-domain-verification | ehbm9rue7dsaz687hqkiabxfdkb1xl |
| mytopicals.com/products/slick-salve-mint-lip-balm | shopify-digital-wallet | /50329321627/digital_wallets/dialog |
| mytopicals.com/products/slick-salve-mint-lip-balm | shopify-checkout-api-token | a4d6068963f370c0f09fb9cd5c60570d |
| mytopicals.com/products/slick-salve-mint-lip-balm | tfx:tags | Accutane, Chapped, dry skin, Hydrating, Lip Balm, Lips, parched, |
| mytopicals.com/products/slick-salve-mint-lip-balm | tfx:collections | Best Sellers, Cart Upsells, Chapped, Chapped Lips, Dry Skin, Full Size Skincare Products, Hydrating, Lip Balm, Lips, Shop All, Shop by Skin Concern, Skincare, Skincare explore, ss + faded eye headband, Subscribe and Save, Trending Now, Trending Products, |
| mytopicals.com/collections/shop-all | viewport | width=device-width,initial-scale=1 |
| mytopicals.com/collections/shop-all | theme-color | |
| mytopicals.com/collections/shop-all | twitter:card | summary_large_image |
| mytopicals.com/collections/shop-all | twitter:title | Skincare For Women | Shop - Topicals |
| mytopicals.com/collections/shop-all | twitter:description | Topicals is transforming the way you feel about skin through effective science backed products for chronic skin conditions and mental health advocacy. |
| mytopicals.com/collections/shop-all | twitter:card | summary_large_image |
| mytopicals.com/collections/shop-all | google-site-verification | tpgofknr_k6k35PP7l7rSJVs0iKZO5LiDpPYi_Y_RkQ |
| mytopicals.com/collections/shop-all | facebook-domain-verification | ehbm9rue7dsaz687hqkiabxfdkb1xl |
| mytopicals.com/collections/shop-all | shopify-digital-wallet | /50329321627/digital_wallets/dialog |
| mytopicals.com/collections/shop-all | shopify-checkout-api-token | a4d6068963f370c0f09fb9cd5c60570d |
| mytopicals.com/collections/shop-all | tfx:collections | Shop All |
| mytopicals.com/collections/best-sellers | viewport | width=device-width,initial-scale=1 |
| mytopicals.com/collections/best-sellers | theme-color | |
| mytopicals.com/collections/best-sellers | description | Get our one-step skin solutions for hyperpigmentation, dark spots, scars & more. Shop backed-by-science skin products that are made for every shade. |
| mytopicals.com/collections/best-sellers | twitter:card | summary_large_image |
| mytopicals.com/collections/best-sellers | twitter:title | Best Products For Textured Skin - Best Sellers | Topicals |
| mytopicals.com/collections/best-sellers | twitter:description | Get our one-step skin solutions for hyperpigmentation, dark spots, scars & more. Shop backed-by-science skin products that are made for every shade. |
| mytopicals.com/collections/best-sellers | twitter:card | summary_large_image |
| mytopicals.com/collections/best-sellers | google-site-verification | tpgofknr_k6k35PP7l7rSJVs0iKZO5LiDpPYi_Y_RkQ |
| mytopicals.com/collections/best-sellers | facebook-domain-verification | ehbm9rue7dsaz687hqkiabxfdkb1xl |
| mytopicals.com/collections/best-sellers | shopify-digital-wallet | /50329321627/digital_wallets/dialog |
| mytopicals.com/collections/best-sellers | shopify-checkout-api-token | a4d6068963f370c0f09fb9cd5c60570d |
| mytopicals.com/collections/best-sellers | tfx:collections | Best Sellers |
| mytopicals.com/collections/bundles | viewport | width=device-width,initial-scale=1 |
| mytopicals.com/collections/bundles | theme-color | |
| mytopicals.com/collections/bundles | description | Discover our collection of high-quality science-backed skincare products for hyperpigmentation, dryness & more. Shop our skincare products. |
| mytopicals.com/collections/bundles | twitter:card | summary_large_image |
| mytopicals.com/collections/bundles | twitter:title | Skin Care For Discoloration - Bundle + Save | Topicals |
| mytopicals.com/collections/bundles | twitter:description | Discover our collection of high-quality science-backed skincare products for hyperpigmentation, dryness & more. Shop our skincare products. |
| mytopicals.com/collections/bundles | twitter:card | summary_large_image |
| mytopicals.com/collections/bundles | google-site-verification | tpgofknr_k6k35PP7l7rSJVs0iKZO5LiDpPYi_Y_RkQ |
| mytopicals.com/collections/bundles | facebook-domain-verification | ehbm9rue7dsaz687hqkiabxfdkb1xl |
| mytopicals.com/collections/bundles | shopify-digital-wallet | /50329321627/digital_wallets/dialog |
| mytopicals.com/collections/bundles | shopify-checkout-api-token | a4d6068963f370c0f09fb9cd5c60570d |
| mytopicals.com/collections/bundles | tfx:collections | Bundle + Save |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| mytopicals.com/ | X-UA-Compatible | IE=edge |
| mytopicals.com/products/slick-salve-mint-lip-balm | X-UA-Compatible | IE=edge |
| mytopicals.com/collections/shop-all | X-UA-Compatible | IE=edge |
| mytopicals.com/collections/best-sellers | X-UA-Compatible | IE=edge |
| mytopicals.com/collections/bundles | X-UA-Compatible | IE=edge |
Images8.8
31% of images have a clearly defined size
22 images are being resized by the browser
- Most images (69.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 22 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
- 1 image on this website could not be downloaded. Broken images may cause the website to display incorrectly for visitors.
- Check any images which could not be downloaded and fix them if necessary.
Amount of content8.8
Rendering Chart...
- This website has an average of 628 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| mytopicals.com/ | 4137 | 603 |
| mytopicals.com/products/slick-salve-mint-lip-balm | 8161 | 1300 |
| mytopicals.com/collections/shop-all | 3935 | 521 |
| mytopicals.com/collections/best-sellers | 3295 | 421 |
| mytopicals.com/collections/bundles | 2385 | 294 |
Headings9.3
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Many headings (13.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
Page headings detail
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.mytopicals.com to http://mytopicals.com. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
Freshnessi
- Sorry, we couldn't determine when this website was last updated. This is usually because its web server isn't reporting this information and we couldn't find enough other dates in the content of pages.
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