Nibbler SEO audit for www.cib.com.cn
Summary
Overall6.0
The overall score for this website.
Accessibility6.0
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience5.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing3.2
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology6.5
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 22:57 on 4 May 2024 (BST).
Top priorities for website improvement
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect. (read more)
- Consider a leading website analytics solution, such as WebTrends or Google Analytics. (read more)
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Analytics0.0
0% of pages use analytics
No Analytics Solution
- None of this website is using any recognised analytics software. It is still possible to gather a great deal of information from webserver logs, however complete visitor analysis requires client-side Javascript or an image not found here.
- Consider a leading website analytics solution, such as WebTrends or Google Analytics.
- Note that this test can only detect recognised analytics solutions. If an analytics solution is new, obscure or used in a non-standard way (e.g. it has been customised) it may not be detected.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.cib.com.cn/cn/index.html Not detected www.cib.com.cn/cn/.../index.html Not detected www.cib.com.cn/cn/.../safe.html Not detected www.cib.com.cn/cn/.../20240426_4.html Not detected www.cib.com.cn/cn/.../index.html Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Headings1.0
- A large number (40.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.cib.com.cn/cn/.../index.html | 兴业银行手机银行 | H4 |
| www.cib.com.cn/cn/.../safe.html | 安全提示 | H3 |
| www.cib.com.cn/cn/.../20240426_4.html | 兴业银行关于调整托管服务项目的公告 | H3 |
Amount of content2.9
Rendering Chart...
- This website has an average of 33 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
- One page of this website has very little content (20 words or less).
- Ensure all pages have a sufficient amount of content.
Amount of content discovered
| Page | Characters | Words |
| www.cib.com.cn/cn/index.html | 931 | 75 |
| www.cib.com.cn/cn/.../index.html | 103 | 9 |
| www.cib.com.cn/cn/.../safe.html | 1241 | 27 |
| www.cib.com.cn/cn/.../20240426_4.html | 615 | 25 |
| www.cib.com.cn/cn/.../index.html | 334 | 29 |
Mobile3.0
- None of this website appears to be fully optimised for viewing on a mobile or tablet (using CSS media queries). It is important to make sure your content can be viewed easily across a wide range of devices as a growing percentage of web browsing is now done on phones and tablets.
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
Device optimised pages
Page Mobile Tablet Viewport www.cib.com.cn/cn/index.html Not detected Not detected Detected www.cib.com.cn/cn/.../index.html Not detected Not detected Not detected www.cib.com.cn/cn/.../safe.html Not detected Not detected Detected www.cib.com.cn/cn/.../20240426_4.html Not detected Not detected Detected www.cib.com.cn/cn/.../index.html Not detected Not detected Detected
- Check how the website looks using a mobile and a tablet. Consider adding mobile-only styling using media queries. Some websites employ other techniques for mobile visitors which we cannot currently detect.
URL format3.6
5 URLs are less than ideal
- One URL is particularly hard to type or remember.
- Consider URL rewriting as an effective and transparent means of creating appropriate URLs. URLs using unusual characters (such as semi-colons or underscores), long numerals or complex phrasing are very difficult for real people to use or exchange. They also tend to be less favoured by search engines. Wherever possible ensure web addresses are 'human readable' - i.e. they should be easy to read, remember and type. In particular, avoid the use of obscure characters (including the underscore, which is not widely understood by non-technical users, or particularly memorable) and long numerals, e.g. example.com/23857984325.
- All URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Server behaviour7.6
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- There was no website found on http://cib.com.cn. This is bad, as visitors might presume they can visit this website by visiting that address.
- Put a permanent (HTTP 301) redirect to http://www.cib.com.cn on http://cib.com.cn.
Internal links9.4
- 2 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Images9.9
2% of images have a clearly defined size
No images are being resized by the browser
- Most images (98.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- One image is not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
| Page title | Notes |
| 兴业银行官方网站 | OK |
| 二维码引流页 -- 兴业银行官方网站 | OK |
| 网上银行操作安全提示 -- 兴业银行官方网站 | OK |
| 兴业银行关于调整托管服务项目的公告 -- 兴业银行官方网站 | OK |
| 重要公告 -- 兴业银行官方网站 | OK |
Meta tags10.0
This is how this website will look in Google search listings:
兴业银行官方网站
www.cib.com.cn/cn/index.html
...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.cib.com.cn/cn/index.html | viewport | width=device-width,initial-scale=1.0 |
| www.cib.com.cn/cn/index.html | keywords | 兴业银行，兴业银行官网，兴业，兴业银行网上银行，兴业银行企业网银，兴业银行股份有限公司，兴业银行app，Industrial Bank CO.,LTD.，CIB，网银,兴业银行招聘，重要公告，兴业动态，兴业银行app，兴业普惠，兴业管家，兴业生活，钱大掌柜，银银平台，绿色银行，财富银行，投资银行，个人养老金，数字人民币，天天宝，信用卡，借记卡，存款，结算，票据承兑与贴现，债券，证券，资产托管，同业拆借，外汇，银行卡，保险，保管箱，黄金，基金 |
| www.cib.com.cn/cn/index.html | description | 兴业银行官方网站。兴业银行（股票代码：601166）是经国务院、中国人民银行批准成立的首批股份制商业银行之一，目前已发展成为以银行为主体，涵盖信托、金融租赁、基金、期货、资产管理、消费金融、理财、数字金融、研究咨询等在内的现代综合金融服务集团，不断完善覆盖境内境外、线上线下的多元化服务网络，已成为国内系统重要性银行。 |
| www.cib.com.cn/cn/.../index.html | viewport | width=device-width, initial-scale=1.0 |
| www.cib.com.cn/cn/.../index.html | keywords | 兴业银行，兴业银行官网，兴业，兴业银行网上银行，兴业银行企业网银，兴业银行股份有限公司，兴业银行app，Industrial Bank CO.,LTD.，CIB，今日兴业，认识兴业，ESG，反洗钱，投资者关系，临时公告，招聘启事，今日股市，财务指标，定期报告，信用卡，借记卡，存款，结算，票据承兑与贴现，债券，证券，资产托管，同业拆借，外汇，银行卡，保险，保管箱，黄金，基金 |
| www.cib.com.cn/cn/.../index.html | description | 兴业银行官方网站。兴业银行（股票代码：601166）是经国务院、中国人民银行批准成立的首批股份制商业银行之一，目前已发展成为以银行为主体，涵盖信托、金融租赁、基金、期货、资产管理、消费金融、理财、数字金融、研究咨询等在内的现代综合金融服务集团，不断完善覆盖境内境外、线上线下的多元化服务网络，已成为国内系统重要性银行。 |
| www.cib.com.cn/cn/.../safe.html | viewport | width=device-width,initial-scale=1.0 |
| www.cib.com.cn/cn/.../safe.html | keywords | 网上银行操作安全提示 |
| www.cib.com.cn/cn/.../safe.html | description | 网上银行操作安全提示 |
| www.cib.com.cn/cn/.../20240426_4.html | viewport | width=device-width,initial-scale=1.0 |
| www.cib.com.cn/cn/.../20240426_4.html | keywords | 兴业银行，兴业银行官网，兴业，兴业银行网上银行，兴业银行企业网银，兴业银行股份有限公司，兴业银行app，Industrial Bank CO.,LTD.，CIB，网银,兴业银行招聘，重要公告，兴业动态，兴业银行app，兴业普惠，兴业管家，兴业生活，钱大掌柜，银银平台，绿色银行，财富银行，投资银行，个人养老金，数字人民币，天天宝，信用卡，借记卡，存款，结算，票据承兑与贴现，债券，证券，资产托管，同业拆借，外汇，银行卡，保险，保管箱，黄金，基金 |
| www.cib.com.cn/cn/.../20240426_4.html | description | 兴业银行官方网站。兴业银行（股票代码：601166）是经国务院、中国人民银行批准成立的首批股份制商业银行之一，目前已发展成为以银行为主体，涵盖信托、金融租赁、基金、期货、资产管理、消费金融、理财、数字金融、研究咨询等在内的现代综合金融服务集团，不断完善覆盖境内境外、线上线下的多元化服务网络，已成为国内系统重要性银行。 |
| www.cib.com.cn/cn/.../index.html | viewport | width=device-width,initial-scale=1.0 |
| www.cib.com.cn/cn/.../index.html | keywords | 兴业银行，兴业银行官网，兴业，兴业银行网上银行，兴业银行企业网银，兴业银行股份有限公司，兴业银行app，Industrial Bank CO.,LTD.，CIB，网银,兴业银行招聘，重要公告，兴业动态，兴业银行app，兴业普惠，兴业管家，兴业生活，钱大掌柜，银银平台，绿色银行，财富银行，投资银行，个人养老金，数字人民币，天天宝，信用卡，借记卡，存款，结算，票据承兑与贴现，债券，证券，资产托管，同业拆借，外汇，银行卡，保险，保管箱，黄金，基金 |
| www.cib.com.cn/cn/.../index.html | description | 兴业银行官方网站。兴业银行（股票代码：601166）是经国务院、中国人民银行批准成立的首批股份制商业银行之一，目前已发展成为以银行为主体，涵盖信托、金融租赁、基金、期货、资产管理、消费金融、理财、数字金融、研究咨询等在内的现代综合金融服务集团，不断完善覆盖境内境外、线上线下的多元化服务网络，已成为国内系统重要性银行。 |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.cib.com.cn/cn/index.html | X-UA-Compatible | |
| www.cib.com.cn/cn/.../index.html | X-UA-Compatible | |
| www.cib.com.cn/cn/.../safe.html | X-UA-Compatible | |
| www.cib.com.cn/cn/.../20240426_4.html | X-UA-Compatible | |
| www.cib.com.cn/cn/.../index.html | X-UA-Compatible |
Freshness10.0
Last updated April 29, 2024
- It looks like this website was last updated on Monday, 29 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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Nibbler | Insites | |
|---|---|---|
| Tests | 17 fixed tests | 50+ testsCovers SEO, SEM, Google My Business, reviews, social media and much more |
| Add your branding | No | Yes |
| Export & share | No | PDF & link |
| Lead generation | No | Embed on your site |
| Competitor audits | No | Yes |
| Test as a batch | No | Yes |
| Integrations + API | No | Yes |
| Multi-lingual | No | 20+ languages |
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Nibbler tested the following pages
- https://www.cib.com.cn/cn/index.html
- https://www.cib.com.cn/cn/header/QRcode/extension/index.html
- https://www.cib.com.cn/cn/home/other/safe.html
- https://www.cib.com.cn/cn/aboutCIB/about/notice/2024/20240426_4.html
- https://www.cib.com.cn/cn/aboutCIB/about/notice/index.html