Nibbler SEO audit for www.nestle-cwa.com
Summary
Overall9.7
The overall score for this website.
Accessibility9.9
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing10.0
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.7
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 17:36 on 5 May 2024 (BST).
Top priorities for website improvement
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text. (read more)
Images8.3
68% of images have a clearly defined size
130 images are being resized by the browser
- Some images (32.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 2 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
Image URL Format Page URL www.nestle-cwa.com/.../circular_button_close_white.svg unknown www.nestle-cwa.com/themes/.../logo.svg unknown
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 130 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links9.3
- 74 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://nestle-cwa.com to http://www.nestle-cwa.com. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Meta tags10.0
This is how this website will look in Google search listings:
nest-logo
www.nestle-cwa.com/en
Nestlé CWA has a wide variety of products to help you, and your family unlock the power of food to enhance quality of life. Read more.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.nestle-cwa.com/en | description | Nestlé CWA has a wide variety of products to help you, and your family unlock the power of food to enhance quality of life. Read more. |
| www.nestle-cwa.com/en | facebook-domain-verification | idjvkz5khdfewfdw8ad05t887pe8gh |
| www.nestle-cwa.com/en | mobileoptimized | width |
| www.nestle-cwa.com/en | handheldfriendly | true |
| www.nestle-cwa.com/en | viewport | width=device-width, initial-scale=1.0 |
| www.nestle-cwa.com/en | viewport | width=device-width, initial-scale=1, maximum-scale=5, user-scalable=0 |
| www.nestle-cwa.com/en/info | description | Get in touch using our contact form below. Your message will be dispatched directly to our contacts worldwide who will answer as soon as they can. |
| www.nestle-cwa.com/en/info | twitter:card | summary_large_image |
| www.nestle-cwa.com/en/info | twitter:site | @nestle |
| www.nestle-cwa.com/en/info | twitter:title | Need to talk to us? Contact us here | Nestlé |
| www.nestle-cwa.com/en/info | facebook-domain-verification | idjvkz5khdfewfdw8ad05t887pe8gh |
| www.nestle-cwa.com/en/info | mobileoptimized | width |
| www.nestle-cwa.com/en/info | handheldfriendly | true |
| www.nestle-cwa.com/en/info | viewport | width=device-width, initial-scale=1.0 |
| www.nestle-cwa.com/en/info | viewport | width=device-width, initial-scale=1, maximum-scale=5, user-scalable=0 |
| www.nestle-cwa.com/en/aboutus | description | We have created products that enhance quality of life and contribute to a healthier future. Read more about our history. |
| www.nestle-cwa.com/en/aboutus | twitter:card | summary_large_image |
| www.nestle-cwa.com/en/aboutus | twitter:site | @nestle |
| www.nestle-cwa.com/en/aboutus | twitter:title | About us : Nestlé's Purpose, Ambitions and Values| Nestlé |
| www.nestle-cwa.com/en/aboutus | facebook-domain-verification | idjvkz5khdfewfdw8ad05t887pe8gh |
| www.nestle-cwa.com/en/aboutus | mobileoptimized | width |
| www.nestle-cwa.com/en/aboutus | handheldfriendly | true |
| www.nestle-cwa.com/en/aboutus | viewport | width=device-width, initial-scale=1.0 |
| www.nestle-cwa.com/en/aboutus | viewport | width=device-width, initial-scale=1, maximum-scale=5, user-scalable=0 |
| www.nestle-cwa.com/en/.../history | description | History | Know more about our history in Central & West Africa Region as Good food, Good life company. |
| www.nestle-cwa.com/en/.../history | keywords | history, about us, ghana, central and west africa |
| www.nestle-cwa.com/en/.../history | twitter:card | summary_large_image |
| www.nestle-cwa.com/en/.../history | twitter:site | @nestle |
| www.nestle-cwa.com/en/.../history | twitter:title | A History of Nestlé in Central and West Africa | Nestlé |
| www.nestle-cwa.com/en/.../history | facebook-domain-verification | idjvkz5khdfewfdw8ad05t887pe8gh |
| www.nestle-cwa.com/en/.../history | mobileoptimized | width |
| www.nestle-cwa.com/en/.../history | handheldfriendly | true |
| www.nestle-cwa.com/en/.../history | viewport | width=device-width, initial-scale=1.0 |
| www.nestle-cwa.com/en/.../history | viewport | width=device-width, initial-scale=1, maximum-scale=5, user-scalable=0 |
| www.nestle-cwa.com/.../company-history | description | Our history begins in 1866, with the foundation of the Anglo-Swiss Condensed Milk Company. Learn more about Nestlé company history. |
| www.nestle-cwa.com/.../company-history | twitter:card | summary_large_image |
| www.nestle-cwa.com/.../company-history | twitter:site | @nestle |
| www.nestle-cwa.com/.../company-history | twitter:title | The Nestlé company history |
| www.nestle-cwa.com/.../company-history | facebook-domain-verification | idjvkz5khdfewfdw8ad05t887pe8gh |
| www.nestle-cwa.com/.../company-history | mobileoptimized | width |
| www.nestle-cwa.com/.../company-history | handheldfriendly | true |
| www.nestle-cwa.com/.../company-history | viewport | width=device-width, initial-scale=1.0 |
| www.nestle-cwa.com/.../company-history | viewport | width=device-width, initial-scale=1, maximum-scale=5, user-scalable=0 |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Amount of content10.0
Rendering Chart...
- This website has an average of 2,138 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.nestle-cwa.com/en | 10634 | 1469 |
| www.nestle-cwa.com/en/info | 13857 | 2008 |
| www.nestle-cwa.com/en/aboutus | 10863 | 1528 |
| www.nestle-cwa.com/en/.../history | 10829 | 1529 |
| www.nestle-cwa.com/.../company-history | 28114 | 4158 |
Freshness10.0
Last updated May 5, 2024
- It looks like this website was last updated on Sunday, 5 May 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler | Insites | |
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