Nibbler SEO audit for www.chapmanplant.co.uk
Summary
Overall9.2
The overall score for this website.
Accessibility9.7
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.6
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing5.9
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 11:57 on 23 Apr 2024 (BST).
Top priorities for website improvement
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider shortening long anchor text. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Amount of content7.9
Rendering Chart...
- This website has an average of 324 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.chapmanplant.co.uk/ | 3596 | 545 |
| www.chapmanplant.co.uk/listings | 2982 | 434 |
| www.chapmanplant.co.uk/agriculture | 1158 | 158 |
| www.chapmanplant.co.uk/construction/aerial-platforms | 1148 | 156 |
| www.chapmanplant.co.uk/construction | 2286 | 325 |
Internal links8.0
- 2 links use text that is too long. Links should describe what they link to briefly. Linking a long block of text usually indicates an attempt to trick search engines into ranking those keywords highly (a strategy which does not work). Long linked blocks of text are also harder for people to scan.
- Consider shortening long anchor text.
Overly long link text
Link URL Link text Page URL www.chapmanplant.co.uk/listings We take great pride in our dedication to source and supply our clients around the globe with carefully selected and inspected machinery. Our fleet comprises heavy plant for earthmoving and highway works, quarry and mining equipment plus generators of all types for any size of power generation. We supply cranes of all specifications, including crawler and mobile cranes. Even in the maritime world we are able to supply a range of port handling and dock construction equipment. www.chapmanplant.co.uk/ www.chapmanplant.co.uk/pages/training Through our trusted training partners we can take you from where you are to where you want to be. Whether it’s operator training, manual handling or NVQ assessment, we’ll support you in getting qualified to safely and productively carryout your day to day operations. www.chapmanplant.co.uk/
- Consider shortening long anchor text.
- 20 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://chapmanplant.co.uk to http://www.chapmanplant.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
Page headings detail
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Meta tags10.0
This is how this website will look in Google search listings:
ChapmanPlant - Worldwide suppliers of used plant & heavy equipment
www.chapmanplant.co.uk/
Our fleet comprises heavy plant for earthmoving and highway works, quarry and mining equipment plus generators of all types for any size of power generation. We ...
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.chapmanplant.co.uk/ | viewport | width=device-width, initial-scale=1.0 |
| www.chapmanplant.co.uk/ | description | Our fleet comprises heavy plant for earthmoving and highway works, quarry and mining equipment plus generators of all types for any size of power generation. We supply cranes of all specifications, including crawler and mobile cranes. Even in the maritime world we are able to supply a range of port handling and dock construction equipment. |
| www.chapmanplant.co.uk/ | cable-url | wss://system.machinio.com/cable |
| www.chapmanplant.co.uk/ | keywords | Used Plant, Heavy Equipment, Barge, Construction |
| www.chapmanplant.co.uk/listings | viewport | width=device-width, initial-scale=1.0 |
| www.chapmanplant.co.uk/listings | description | Our fleet comprises heavy plant for earthmoving and highway works, quarry and mining equipment plus generators of all types for any size of power generation. We supply cranes of all specifications, including crawler and mobile cranes. Even in the maritime world we are able to supply a range of port handling and dock construction equipment. |
| www.chapmanplant.co.uk/listings | cable-url | wss://system.machinio.com/cable |
| www.chapmanplant.co.uk/agriculture | viewport | width=device-width, initial-scale=1.0 |
| www.chapmanplant.co.uk/agriculture | description | Find Agriculture and other equipment for sale at ChapmanPlant. |
| www.chapmanplant.co.uk/agriculture | cable-url | wss://system.machinio.com/cable |
| www.chapmanplant.co.uk/construction/aerial-platforms | viewport | width=device-width, initial-scale=1.0 |
| www.chapmanplant.co.uk/construction/aerial-platforms | description | Check out our large selection of Aerial Platforms for Sale. |
| www.chapmanplant.co.uk/construction/aerial-platforms | cable-url | wss://system.machinio.com/cable |
| www.chapmanplant.co.uk/construction | viewport | width=device-width, initial-scale=1.0 |
| www.chapmanplant.co.uk/construction | description | Check out our large selection of Construction for Sale. |
| www.chapmanplant.co.uk/construction | cable-url | wss://system.machinio.com/cable |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.chapmanplant.co.uk/ | Content-Type | text/html; charset=UTF-8 |
| www.chapmanplant.co.uk/listings | Content-Type | text/html; charset=UTF-8 |
| www.chapmanplant.co.uk/agriculture | Content-Type | text/html; charset=UTF-8 |
| www.chapmanplant.co.uk/construction/aerial-platforms | Content-Type | text/html; charset=UTF-8 |
| www.chapmanplant.co.uk/construction | Content-Type | text/html; charset=UTF-8 |
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 22, 2024
- It looks like this website was last updated on Monday, 22 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 22/04/2024 | www.chapmanplant.co.uk/.../loading_image_en-4ac0db80e6e2b13abc1685516e3f1971.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../nl-10d31cc2.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../it-d3ad8488.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../es-c3853709.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../fr-80949ae9.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../de-69ccebc7.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../gb-c39480d5.svg | Last modified header |
| 22/04/2024 | www.chapmanplant.co.uk/.../application-37873cee.chunk.css | Last modified header |
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