Nibbler SEO audit for www.northcrosspharmacy.co.nz
Summary
Overall8.0
The overall score for this website.
Accessibility9.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing4.7
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology8.8
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 21:52 on 23 Apr 2024 (BST).
Top priorities for website improvement
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Consider updating this website regularly with new content. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print www.northcrosspharmacy.co.nz/ Not detected www.northcrosspharmacy.co.nz/cart Not detected www.northcrosspharmacy.co.nz/shop Not detected www.northcrosspharmacy.co.nz/about Not detected www.northcrosspharmacy.co.nz/health-info Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Freshness2.8
Last updated May 2, 2023
- It looks like this website was last updated on Tuesday, 2 May 2023. Visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- Consider updating this website regularly with new content.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 02/05/2023 | www.northcrosspharmacy.co.nz/common/poweredbystorbie-2X.png | Last modified header |
| 17/10/2022 | www.northcrosspharmacy.co.nz/common/loader-white.svg | Last modified header |
Meta tags3.6
- All pages include at least some metadata, but only 20.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.northcrosspharmacy.co.nz/ | handheldfriendly | true |
| www.northcrosspharmacy.co.nz/ | mobileoptimized | width |
| www.northcrosspharmacy.co.nz/ | viewport | initial-scale=1.0, maximum-scale=1.0, user-scalable=no, width=device-width |
| www.northcrosspharmacy.co.nz/cart | handheldfriendly | true |
| www.northcrosspharmacy.co.nz/cart | mobileoptimized | width |
| www.northcrosspharmacy.co.nz/cart | viewport | initial-scale=1.0, maximum-scale=1.0, user-scalable=no, width=device-width |
| www.northcrosspharmacy.co.nz/shop | handheldfriendly | true |
| www.northcrosspharmacy.co.nz/shop | mobileoptimized | width |
| www.northcrosspharmacy.co.nz/shop | viewport | initial-scale=1.0, maximum-scale=1.0, user-scalable=no, width=device-width |
| www.northcrosspharmacy.co.nz/about | handheldfriendly | true |
| www.northcrosspharmacy.co.nz/about | mobileoptimized | width |
| www.northcrosspharmacy.co.nz/about | viewport | initial-scale=1.0, maximum-scale=1.0, user-scalable=no, width=device-width |
| www.northcrosspharmacy.co.nz/health-info | handheldfriendly | true |
| www.northcrosspharmacy.co.nz/health-info | mobileoptimized | width |
| www.northcrosspharmacy.co.nz/health-info | viewport | initial-scale=1.0, maximum-scale=1.0, user-scalable=no, width=device-width |
| www.northcrosspharmacy.co.nz/health-info | description | We want to improve community access to quality health information, increase your health awareness and encourage active involvement in your own health care. |
| www.northcrosspharmacy.co.nz/health-info | keywords | Pharmacy, Chemist, dispensary, medicine, health |
Internal links6.9
- 90 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Amount of content8.1
Rendering Chart...
- This website has an average of 448 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.northcrosspharmacy.co.nz/ | 3274 | 409 |
| www.northcrosspharmacy.co.nz/cart | 1089 | 96 |
| www.northcrosspharmacy.co.nz/shop | 2645 | 302 |
| www.northcrosspharmacy.co.nz/about | 7875 | 1152 |
| www.northcrosspharmacy.co.nz/health-info | 2578 | 282 |
Headings9.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| www.northcrosspharmacy.co.nz/ | Your After-Hours Community Pharmacy | H2 |
| www.northcrosspharmacy.co.nz/ | We’re one of the few on the North Shore open late, every night until 8:00 pm, 7 days a week, even on public holidays. | H2 |
| www.northcrosspharmacy.co.nz/ | Northcross Pharmacy is a family-owned and operated community after hours pharmacy. We are situated directly opposite Shorecare Urgent Care Northcross – on the Northcross corner. Come in for all your pharmacy services or get your over-the-counter and prescription medication from our professional and friendly staff. We will give you the helpful advice you need for all your medicines and health issues. | H2 |
| www.northcrosspharmacy.co.nz/ | Our Top Products | H2 |
| www.northcrosspharmacy.co.nz/ | Protect your family - We are providing Covid Vaccinations | H2 |
| www.northcrosspharmacy.co.nz/ | Book Now: | H2 |
| www.northcrosspharmacy.co.nz/ | Get in Touch | H2 |
| www.northcrosspharmacy.co.nz/ | Northcross Pharmacy Shop | H4 |
| www.northcrosspharmacy.co.nz/ | Find us | H4 |
| www.northcrosspharmacy.co.nz/ | Contact us | H4 |
| www.northcrosspharmacy.co.nz/cart | Cart | H1 |
| www.northcrosspharmacy.co.nz/cart | Sorry, your cart is empty | H2 |
| www.northcrosspharmacy.co.nz/shop | Healthcare Products | H1 |
| www.northcrosspharmacy.co.nz/shop | All orders totalling $100 or more are Freight FREE | H2 |
| www.northcrosspharmacy.co.nz/shop | Top Products | H2 |
| www.northcrosspharmacy.co.nz/shop | Categories | H2 |
| www.northcrosspharmacy.co.nz/shop | Northcross Pharmacy Shop | H4 |
| www.northcrosspharmacy.co.nz/shop | Find us | H4 |
| www.northcrosspharmacy.co.nz/shop | Contact us | H4 |
| www.northcrosspharmacy.co.nz/about | Our Services | H1 |
| www.northcrosspharmacy.co.nz/about | Organising Medicines | H2 |
| www.northcrosspharmacy.co.nz/about | Medicine Utilisation Review Service | H2 |
| www.northcrosspharmacy.co.nz/about | Emergency Contraceptive Pill (ECP) | H2 |
| www.northcrosspharmacy.co.nz/about | Oral Contraceptive Pill - without a prescription | H2 |
| www.northcrosspharmacy.co.nz/about | Treatment for Urinary Tract Infections (UTI's) | H2 |
| www.northcrosspharmacy.co.nz/about | Treatment for Erectile Dysfunction | H2 |
| www.northcrosspharmacy.co.nz/about | Influenza Vaccine | H2 |
| www.northcrosspharmacy.co.nz/about | Warfarin Management - INR Measurement | H2 |
| www.northcrosspharmacy.co.nz/about | Clozapine Dispensing - Aseptic Dispensing | H2 |
| www.northcrosspharmacy.co.nz/about | Translator Service | H2 |
| www.northcrosspharmacy.co.nz/about | Have a question about our services or would like to schedule an appointment? Use the contact form below. | H2 |
| www.northcrosspharmacy.co.nz/about | Northcross Pharmacy Shop | H4 |
| www.northcrosspharmacy.co.nz/about | Find us | H4 |
| www.northcrosspharmacy.co.nz/about | Contact us | H4 |
| www.northcrosspharmacy.co.nz/health-info | Health Info | H1 |
| www.northcrosspharmacy.co.nz/health-info | Northcross Pharmacy Shop | H4 |
| www.northcrosspharmacy.co.nz/health-info | Find us | H4 |
| www.northcrosspharmacy.co.nz/health-info | Contact us | H4 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website follows the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. This is ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://northcrosspharmacy.co.nz to http://www.northcrosspharmacy.co.nz. This is ideal.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
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