Nibbler SEO audit for www.thearkpoolepark.co.uk
Summary
Overall9.1
The overall score for this website.
Accessibility9.1
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.3
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.3
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology9.3
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 23:43 on 23 Apr 2024 (BST).
Top priorities for website improvement
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
- Consider the amount of text on this website and increase it if appropriate. (read more)
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation. (read more)
Meta tags6.8
- All pages include at least some metadata, but only 60.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Pages with no meta description
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.thearkpoolepark.co.uk/ | facebook-domain-verification | hqzol1psx76f5hy58z16b8h87di00r |
| www.thearkpoolepark.co.uk/ | description | |
| www.thearkpoolepark.co.uk/ | keywords | the ark, poole park, dorset, soft play, play centre, ice rink, ice skating, café, restaurant, ice cream, ice cream parlour, indoor activities, children’s parties, kids party, things to do in dorset, things to do in poole, family activities, kids activities, tourist attractions, dorset days out, kids, children, family, families, events in dorset, delisle |
| www.thearkpoolepark.co.uk/ | format-detection | telephone=no |
| www.thearkpoolepark.co.uk/softplay | facebook-domain-verification | hqzol1psx76f5hy58z16b8h87di00r |
| www.thearkpoolepark.co.uk/softplay | description | The soft play zone at The Ark, in Poole Park, offers a safe and fun environment for children to play and for children's parties. |
| www.thearkpoolepark.co.uk/softplay | keywords | the ark, poole park, dorset, soft play, play centre, ice rink, ice skating, café, restaurant, ice cream, ice cream parlour, indoor activities, children’s parties, kids party, things to do in dorset, things to do in poole, family activities, kids activities, tourist attractions, dorset days out, kids, children, family, families, events in dorset, delisle |
| www.thearkpoolepark.co.uk/softplay | format-detection | telephone=no |
| www.thearkpoolepark.co.uk/pottery-studio | facebook-domain-verification | hqzol1psx76f5hy58z16b8h87di00r |
| www.thearkpoolepark.co.uk/pottery-studio | description | |
| www.thearkpoolepark.co.uk/pottery-studio | keywords | the ark, poole park, dorset, soft play, play centre, ice rink, ice skating, café, restaurant, ice cream, ice cream parlour, indoor activities, children’s parties, kids party, things to do in dorset, things to do in poole, family activities, kids activities, tourist attractions, dorset days out, kids, children, family, families, events in dorset, delisle |
| www.thearkpoolepark.co.uk/pottery-studio | format-detection | telephone=no |
| www.thearkpoolepark.co.uk/contact-find-us | facebook-domain-verification | hqzol1psx76f5hy58z16b8h87di00r |
| www.thearkpoolepark.co.uk/contact-find-us | description | How to find the Ark in Poole Park or send us a message, |
| www.thearkpoolepark.co.uk/contact-find-us | keywords | the ark, poole park, dorset, soft play, play centre, ice rink, ice skating, café, restaurant, ice cream, ice cream parlour, indoor activities, children’s parties, kids party, things to do in dorset, things to do in poole, family activities, kids activities, tourist attractions, dorset days out, kids, children, family, families, events in dorset, delisle |
| www.thearkpoolepark.co.uk/contact-find-us | format-detection | telephone=no |
| www.thearkpoolepark.co.uk/cafe | facebook-domain-verification | hqzol1psx76f5hy58z16b8h87di00r |
| www.thearkpoolepark.co.uk/cafe | description | The café at The Ark, Poole Park, offers fresh coffee, homemade meals and snacks for adults & kids - with free wifi & views of our ice rink & soft play areas. |
| www.thearkpoolepark.co.uk/cafe | keywords | the ark, poole park, dorset, soft play, play centre, ice rink, ice skating, café, restaurant, ice cream, ice cream parlour, indoor activities, children’s parties, kids party, things to do in dorset, things to do in poole, family activities, kids activities, tourist attractions, dorset days out, kids, children, family, families, events in dorset, delisle |
| www.thearkpoolepark.co.uk/cafe | format-detection | telephone=no |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.thearkpoolepark.co.uk/ | X-UA-Compatible | IE=edge |
| www.thearkpoolepark.co.uk/softplay | X-UA-Compatible | IE=edge |
| www.thearkpoolepark.co.uk/pottery-studio | X-UA-Compatible | IE=edge |
| www.thearkpoolepark.co.uk/contact-find-us | X-UA-Compatible | IE=edge |
| www.thearkpoolepark.co.uk/cafe | X-UA-Compatible | IE=edge |
Amount of content7.5
Rendering Chart...
- This website has an average of 229 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| www.thearkpoolepark.co.uk/ | 1711 | 298 |
| www.thearkpoolepark.co.uk/softplay | 1548 | 265 |
| www.thearkpoolepark.co.uk/pottery-studio | 1467 | 252 |
| www.thearkpoolepark.co.uk/contact-find-us | 902 | 153 |
| www.thearkpoolepark.co.uk/cafe | 1072 | 176 |
Headings8.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
Internal links8.4
- 3 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimisation.
- 6 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Mobile8.6
- All of this website appears to be optimised for viewing on a mobile phone (using CSS media queries) but it is not optimised for tablet viewing. It is important to make sure your content is optimised for a wide range of devices as a growing percentage of web browsing is done on phones and tablets.
- Check how the website looks using a tablet and consider adding tablet-only styling using media queries. Some websites employ other techniques for mobile and tablet visitors which we cannot currently detect.
Device optimised pages
Page Mobile Tablet Viewport www.thearkpoolepark.co.uk/ Detected Not detected Not detected www.thearkpoolepark.co.uk/softplay Detected Not detected Not detected www.thearkpoolepark.co.uk/pottery-studio Detected Not detected Not detected www.thearkpoolepark.co.uk/contact-find-us Detected Not detected Not detected www.thearkpoolepark.co.uk/cafe Detected Not detected Not detected
- Check how the website looks using a tablet and consider adding tablet-only styling using media queries. Some websites employ other techniques for mobile and tablet visitors which we cannot currently detect.
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | - | 860px | www.thearkpoolepark.co.uk/css/flexslider.css |
Images9.8
9% of images have a clearly defined size
6 images are being resized by the browser
- Most images (91.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 6 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Server behaviour10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs, but each page has a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://thearkpoolepark.co.uk to http://www.thearkpoolepark.co.uk. This is ideal.
Analytics10.0
100% of pages use analytics
Google Analytics
- Every page in this website is using Google Analytics. This is excellent and should allow for a complete analysis of visitor behaviour.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Printability10.0
100% of pages are optimised for printing
- All of this website appears to be optimised for printing (using CSS).
Media specific CSS detected
| Media | Min width | Max width | CSS file |
| screen | - | 860px | www.thearkpoolepark.co.uk/css/flexslider.css |
| - | - | www.thearkpoolepark.co.uk/css/main.css?v=2 |
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated March 16, 2024
- It looks like this website was last updated on Saturday, 16 March 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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