Nibbler SEO audit for historicengland.org.uk
Summary
Overall9.9
The overall score for this website.
Accessibility10.0
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience9.9
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing9.9
How well marketed and popular the website is.
The following tests contribute to this score:
Technology9.9
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 12:30 PM on Apr 18, 2024 (BST).
Top priorities for website improvement
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization. (read more)
- Make sure all internal links to this page go to the canonical version. (read more)
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
Server behavior9.7
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 3 of the pages of this website return page content with or without a trailing slash on their URLs, but they use a canonical tag to denote the correct version. This is ideal, as search engines will know which version to index.
- One page of this website returns page content with or without a trailing slash on its URL, but it uses a canonical tag to denote the correct versions. This is usually ideal, as search engines will know which version to index, but there are links on this website which point to the non canonical version.
- Make sure all internal links to this page go to the canonical version.
Incorrectly linked pages
Tested page Alternate historicengland.org.uk/sitesearch historicengland.org.uk/sitesearch/
- Make sure all internal links to this page go to the canonical version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.historicengland.org.uk to http://historicengland.org.uk. This is ideal.
Internal links9.7
- 5 links are weakly described. Common weak links include 'click here' and 'read more'. These links fail to describe the content the link points to.
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
Weak link text
- Consider using descriptive words or phrases (e.g. 'News', 'September 2012 financial results') in your anchor tag to benefit search engine optimization.
Amount of content9.7
Rendering Chart...
- This website has an average of 1,054 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| historicengland.org.uk/ | 9060 | 1333 |
| historicengland.org.uk/sitesearch | 5497 | 750 |
| historicengland.org.uk/listing/.../ | 7921 | 1131 |
| historicengland.org.uk/listing/.../ | 5816 | 814 |
| historicengland.org.uk/listing/.../ | 8625 | 1243 |
Mobile10.0
- All of this website appears to be optimised for viewing on a mobile phone or a tablet.
Media specific CSS detected
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Headings10.0
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarize the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
Page headings detail
| URL | Heading | Level |
| historicengland.org.uk/ | Historic England | H1 |
| historicengland.org.uk/ | The National Heritage List for England | H2 |
| historicengland.org.uk/ | Heritage is for everyone | H2 |
| historicengland.org.uk/ | Unlocking the potential of high streets | H2 |
| historicengland.org.uk/ | Tackling climate change | H2 |
| historicengland.org.uk/ | Latest News | H2 |
| historicengland.org.uk/ | Please update your browser | H2 |
| historicengland.org.uk/ | Find new routes into careers in the heritage sector with traditional skills programmes | H3 |
| historicengland.org.uk/ | Find new routes into careers in the heritage sector with traditional skills programmes | H3 |
| historicengland.org.uk/ | Meet our Young Advisers | H3 |
| historicengland.org.uk/ | Meet our Young Advisers | H3 |
| historicengland.org.uk/ | Develop skills for a career in heritage, at a pace that suits you | H3 |
| historicengland.org.uk/ | Develop skills for a career in heritage, at a pace that suits you | H3 |
| historicengland.org.uk/ | Women's histories | H3 |
| historicengland.org.uk/ | Women's histories | H3 |
| historicengland.org.uk/ | Developing an Inclusion, Diversity and Equality Strategy | H3 |
| historicengland.org.uk/ | Developing an Inclusion, Diversity and Equality Strategy | H3 |
| historicengland.org.uk/ | The Story of LGBTQ+ Activism in Lancaster and Morecambe | H3 |
| historicengland.org.uk/ | The Story of LGBTQ+ Activism in Lancaster and Morecambe | H3 |
| historicengland.org.uk/ | 13th Cabmen's Shelter in London Listed | H3 |
| historicengland.org.uk/ | Her Majesty The Queen Visits Shrewsbury Flaxmill Maltings | H3 |
| historicengland.org.uk/ | New Research Shows Heritage Boosts Your Wellbeing | H3 |
| historicengland.org.uk/ | High Streets Heritage Action Zone Programme Success Celebrated | H3 |
| historicengland.org.uk/sitesearch | Search | H1 |
| historicengland.org.uk/sitesearch | Search | H2 |
| historicengland.org.uk/sitesearch | Search our archive collections | H2 |
| historicengland.org.uk/sitesearch | Please update your browser | H2 |
| historicengland.org.uk/listing/.../ | Search the List | H1 |
| historicengland.org.uk/listing/.../ | Search using a map | H2 |
| historicengland.org.uk/listing/.../ | Discover listed places | H2 |
| historicengland.org.uk/listing/.../ | Get involved | H2 |
| historicengland.org.uk/listing/.../ | What is listing? | H2 |
| historicengland.org.uk/listing/.../ | About the List | H2 |
| historicengland.org.uk/listing/.../ | Heritage Highlights: Did You Know? | H2 |
| historicengland.org.uk/listing/.../ | Enhanced Advisory Services | H2 |
| historicengland.org.uk/listing/.../ | National Heritage List for England Enquiries | H2 |
| historicengland.org.uk/listing/.../ | Please update your browser | H2 |
| historicengland.org.uk/listing/.../ | H3 | |
| historicengland.org.uk/listing/.../ | Address | H3 |
| historicengland.org.uk/listing/.../ | What is Listing? | H1 |
| historicengland.org.uk/listing/.../ | Also of interest | H2 |
| historicengland.org.uk/listing/.../ | Please update your browser | H2 |
| historicengland.org.uk/listing/.../ | How We Determine Whether a Historic Building or Site Should be Recommended for Protection | H1 |
| historicengland.org.uk/listing/.../ | Our selection guides | H2 |
| historicengland.org.uk/listing/.../ | Introductions to heritage assets | H2 |
| historicengland.org.uk/listing/.../ | Other guidance | H2 |
| historicengland.org.uk/listing/.../ | Next steps | H2 |
| historicengland.org.uk/listing/.../ | Also of interest | H2 |
| historicengland.org.uk/listing/.../ | Please update your browser | H2 |
Images10.0
0% of images have a clearly defined size
No images are being resized by the browser
- No images have defined sizes.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Meta tags10.0
This is how this website will look in Google search listings:
Historic England - Championing England's heritage | Historic England
historicengland.org.uk/
We're the public body that looks after England’s historic environment. We champion historic places to help people understand, value and care for them.
- All pages were found to include a meta description. This is good because search engines (like Google) show this text in search result pages.
Meta Tags (name attribute)
| Page URL | Name | Content |
| historicengland.org.uk/ | robots | index, follow |
| historicengland.org.uk/ | viewport | width=device-width, initial-scale=1 |
| historicengland.org.uk/ | copyright | Historic England |
| historicengland.org.uk/ | description | We're the public body that looks after England’s historic environment. We champion historic places to help people understand, value and care for them. |
| historicengland.org.uk/ | egms.accessibility | -A |
| historicengland.org.uk/ | format-detection | telephone=no |
| historicengland.org.uk/ | pagegeneratedat | 18/04/2024 11:30:22 |
| historicengland.org.uk/ | resource-type | document |
| historicengland.org.uk/ | twitter:image:alt | |
| historicengland.org.uk/ | twitter:image | https://historicengland.org.uk/media/1001/feature-image-fallback.jpg?center=0.5,0.49904397705544934&mode=crop&quality=90&width=500&height=500&upscale=true&rnd=132872517832070000 |
| historicengland.org.uk/ | twitter:card | summary |
| historicengland.org.uk/ | twitter:site | @historicengland |
| historicengland.org.uk/ | twitter:title | Historic England - Championing England's heritage | Historic England |
| historicengland.org.uk/ | twitter:description | We're the public body that looks after England’s historic environment. We champion historic places to help people understand, value and care for them. |
| historicengland.org.uk/ | google-site-verification | FpnkbAoVNG3shA_btABofMl417bCzTJ4xBB00sWHWlY |
| historicengland.org.uk/sitesearch | robots | index, follow |
| historicengland.org.uk/sitesearch | viewport | width=device-width, initial-scale=1 |
| historicengland.org.uk/sitesearch | copyright | Historic England |
| historicengland.org.uk/sitesearch | description | Search the Historic England website for listed buildings, technical guidance, research reports, photos, community projects and more. |
| historicengland.org.uk/sitesearch | egms.accessibility | -A |
| historicengland.org.uk/sitesearch | format-detection | telephone=no |
| historicengland.org.uk/sitesearch | oid | 38601 |
| historicengland.org.uk/sitesearch | pagegeneratedat | 18/04/2024 11:30:23 |
| historicengland.org.uk/sitesearch | resource-type | document |
| historicengland.org.uk/sitesearch | twitter:image:alt | |
| historicengland.org.uk/sitesearch | twitter:image | https://historicengland.org.uk/media/1001/feature-image-fallback.jpg?center=0.5,0.49904397705544934&mode=crop&quality=90&width=500&height=500&upscale=true&rnd=132872517832070000 |
| historicengland.org.uk/sitesearch | twitter:card | summary |
| historicengland.org.uk/sitesearch | twitter:site | @historicengland |
| historicengland.org.uk/sitesearch | twitter:title | Search Results | Historic England |
| historicengland.org.uk/sitesearch | twitter:description | Search the Historic England website for listed buildings, technical guidance, research reports, photos, community projects and more. |
| historicengland.org.uk/sitesearch | google-site-verification | FpnkbAoVNG3shA_btABofMl417bCzTJ4xBB00sWHWlY |
| historicengland.org.uk/listing/.../ | robots | index, follow |
| historicengland.org.uk/listing/.../ | viewport | width=device-width, initial-scale=1 |
| historicengland.org.uk/listing/.../ | copyright | Historic England |
| historicengland.org.uk/listing/.../ | description | Search the only official list of protected historic sites. Use our map search to see which buildings or sites are protected. |
| historicengland.org.uk/listing/.../ | egms.accessibility | -A |
| historicengland.org.uk/listing/.../ | format-detection | telephone=no |
| historicengland.org.uk/listing/.../ | oid | 20930 |
| historicengland.org.uk/listing/.../ | pagegeneratedat | 18/04/2024 11:30:25 |
| historicengland.org.uk/listing/.../ | resource-type | document |
| historicengland.org.uk/listing/.../ | twitter:image:alt | Search the National Heritage List for England |
| historicengland.org.uk/listing/.../ | twitter:image | https://historicengland.org.uk/media/z1ql1kub/nhle-share.jpg?anchor=center&mode=crop&quality=90&width=1000&height=500&upscale=true&rnd=133205212180130000 |
| historicengland.org.uk/listing/.../ | twitter:card | summary_large_image |
| historicengland.org.uk/listing/.../ | twitter:site | @historicengland |
| historicengland.org.uk/listing/.../ | twitter:title | Search the List - Find listed buildings, monuments, battlefields and more | Historic England |
| historicengland.org.uk/listing/.../ | twitter:description | Search the only official list of protected historic sites. Use our map search to see which buildings or sites are protected. |
| historicengland.org.uk/listing/.../ | google-site-verification | FpnkbAoVNG3shA_btABofMl417bCzTJ4xBB00sWHWlY |
| historicengland.org.uk/listing/.../ | robots | index, follow |
| historicengland.org.uk/listing/.../ | viewport | width=device-width, initial-scale=1 |
| historicengland.org.uk/listing/.../ | copyright | Historic England |
| historicengland.org.uk/listing/.../ | description | Find out what listing is, how it preserves our heritage for the future and how we all benefit from that. |
| historicengland.org.uk/listing/.../ | egms.accessibility | -A |
| historicengland.org.uk/listing/.../ | format-detection | telephone=no |
| historicengland.org.uk/listing/.../ | oid | 21097 |
| historicengland.org.uk/listing/.../ | pagegeneratedat | 18/04/2024 11:30:25 |
| historicengland.org.uk/listing/.../ | resource-type | document |
| historicengland.org.uk/listing/.../ | twitter:image:alt | Person walking passed urinals |
| historicengland.org.uk/listing/.../ | twitter:image | https://historicengland.org.uk/media/1007/urinals-birmingham-dp195112.jpg?anchor=center&mode=crop&quality=90&width=1000&height=500&upscale=true&rnd=132213025299600000 |
| historicengland.org.uk/listing/.../ | twitter:card | summary_large_image |
| historicengland.org.uk/listing/.../ | twitter:site | @historicengland |
| historicengland.org.uk/listing/.../ | twitter:title | What is Listing? | Historic England |
| historicengland.org.uk/listing/.../ | twitter:description | Find out what listing is, how it preserves our heritage for the future and how we all benefit from that. |
| historicengland.org.uk/listing/.../ | google-site-verification | FpnkbAoVNG3shA_btABofMl417bCzTJ4xBB00sWHWlY |
| historicengland.org.uk/listing/.../ | robots | index, follow |
| historicengland.org.uk/listing/.../ | viewport | width=device-width, initial-scale=1 |
| historicengland.org.uk/listing/.../ | copyright | Historic England |
| historicengland.org.uk/listing/.../ | description | Find out what we consider when recommending a building or site for listing. |
| historicengland.org.uk/listing/.../ | egms.accessibility | -A |
| historicengland.org.uk/listing/.../ | format-detection | telephone=no |
| historicengland.org.uk/listing/.../ | oid | 21365 |
| historicengland.org.uk/listing/.../ | pagegeneratedat | 18/04/2024 11:30:26 |
| historicengland.org.uk/listing/.../ | resource-type | document |
| historicengland.org.uk/listing/.../ | twitter:image:alt | People seated on benches around flower beds in a park with a mausoleum in the background |
| historicengland.org.uk/listing/.../ | twitter:image | https://historicengland.org.uk/media/1008/paddington-street-gardens-dp177445.jpg?anchor=center&mode=crop&quality=90&width=1000&height=500&upscale=true&rnd=132388751765270000 |
| historicengland.org.uk/listing/.../ | twitter:card | summary_large_image |
| historicengland.org.uk/listing/.../ | twitter:site | @historicengland |
| historicengland.org.uk/listing/.../ | twitter:title | How We Determine Whether a Historic Building or Site Should be Recommended for Protection | Historic England |
| historicengland.org.uk/listing/.../ | twitter:description | Find out what we consider when recommending a building or site for listing. |
| historicengland.org.uk/listing/.../ | google-site-verification | FpnkbAoVNG3shA_btABofMl417bCzTJ4xBB00sWHWlY |
Printability10.0
100% of pages are optimized for printing
- All pages of this website appear to be optimized for printing (using CSS).
Media specific CSS detected
URL format10.0
Every URL is well written
- This website uses appropriate web addresses (URLs) throughout. This is excellent and will help search engine placement, usability and the marketability of this website.
Freshness10.0
Last updated April 9, 2024
- It looks like this website was last updated on Tuesday, April 9, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 4/9/24 | historicengland.org.uk/ | Body text |
| 3/27/24 | historicengland.org.uk/ | Body text |
| 3/21/24 | historicengland.org.uk/ | Body text |
| 3/15/24 | historicengland.org.uk/ | Body text |
| 3/12/24 | historicengland.org.uk/.../HE_Logo_RGB.svg | Last modified header |
| 4/3/24 | historicengland.org.uk/.../index.80a6503785bede3f4a34.css | Last modified header |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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