Nibbler SEO audit for www.bestbus.com
Summary
Overall8.4
The overall score for this website.
Accessibility8.3
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience7.1
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing6.1
How well marketed and popular the website is.
The following tests contribute to this score:
Technology8.3
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 9:09 AM on Apr 18, 2024 (BST).
Top priorities for website improvement
- Sign up for a Twitter account and make sure it is linked to from your site. (read more)
- Having a mobile site is good, but the best way of adapting a website for different screen sizes is to use CSS media queries. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
Twitter0.0
This website does not appear to be associated with a Twitter account.
- This website did not contain a link to Twitter.
- Sign up for a Twitter account and make sure it is linked to from your site.
Printability0.0
0% of pages are optimized for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimized pages
Page Print www.bestbus.com/ Not detected www.bestbus.com/pages/prime.aspx Not detected www.bestbus.com/site/.../checkout.aspx Not detected www.bestbus.com/site/.../?fi=259 Not detected www.bestbus.com/site/.../register.aspx Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
URL format5.2
4 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
- 3 URLs include a file extension.
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Page extensions
- Avoid use of file extensions wherever possible. File extensions appear at the end of web addresses, and have several negative effects. They make the address harder to remember or type (particularly for non-technical users), and can reveal the underlying technology of the website making it very slightly more vulnerable to hackers. They also tie the implementation of the website to a specific technology, which can make subsequent migration of URLs difficult. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Headings7.0
- A significant amount (20.0%) of pages do not use defined headings. This means that users and search engines may find it harder to determine the content of this website's pages. Correctly defined headings aid accessibility and are particularly important for search engine optimization.
- Define meaningful headings for all webpages. This is likely to help this website's search engine placement and assist visitors in navigating content.
Page headings detail
| URL | Heading | Level |
| www.bestbus.com/ | Book bus tickets with BestBus safely! See our Covid-19 safety measures | H1 |
| www.bestbus.com/ | Travel in Comfort and Style with BestBus | H1 |
| www.bestbus.com/ | Affordable Bus Tickets to NYC & Beyond | H1 |
| www.bestbus.com/pages/prime.aspx | Welcome to BestBus Prime | H1 |
| www.bestbus.com/pages/prime.aspx | The business class of bus travel. Luxury bus travel at its finest. | H2 |
| www.bestbus.com/pages/prime.aspx | Enjoy Comfort and Luxury Travel with BestBus Prime | H2 |
| www.bestbus.com/site/.../?fi=259 | Contact us | H1 |
| www.bestbus.com/site/.../?fi=259 | Â | H2 |
| www.bestbus.com/site/.../?fi=259 | Call us | H3 |
| www.bestbus.com/site/.../?fi=259 | Email us | H3 |
| www.bestbus.com/site/.../?fi=259 | Chat with us | H3 |
| www.bestbus.com/site/.../?fi=259 | Group sales | H3 |
| www.bestbus.com/site/.../?fi=259 | Lost and found | H3 |
| www.bestbus.com/site/.../register.aspx | BestBus Travel Deals | H1 |
| www.bestbus.com/site/.../register.aspx | Why become a BestBus member | H2 |
Mobile7.2
- This website redirects smartphone users to a mobile site at https://m.bestbus.com/.
- Having a mobile site is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Meta tags8.4
This is how this website will look in Google search listings:
BestBus - Luxury Bus from DC to NYC, Bus Ticket to New York
www.bestbus.com/
BestBus offers luxury buses from DC to NYC. Get VIP memberships & rewards on bus tickets. Stops include Delaware, DC, NY, New Jersey, & more. Contact us today ...
- All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| www.bestbus.com/ | viewport | width=device-width, initial-scale=1.0 |
| www.bestbus.com/ | google-site-verification | tU0ew9651Wq5e2m11eun1oihKVb1QL2ZSZgc_hQF1vk |
| www.bestbus.com/ | twitter:image | https://www.bestbus.com/DESIGN/Themes/DcTrails/images/site/header/searchBox_bus.png |
| www.bestbus.com/ | twitter:card | summary |
| www.bestbus.com/ | twitter:site | @thebestbus |
| www.bestbus.com/ | twitter:title | BestBus - Luxury Bus from DC to NYC, Bus Ticket to New York |
| www.bestbus.com/ | twitter:description | BestBus offers luxury buses from DC to NYC. Get VIP memberships & rewards on bus tickets. Stops include Delaware, DC, NY, New Jersey, & more. Contact us today! |
| www.bestbus.com/ | description | BestBus offers luxury buses from DC to NYC. Get VIP memberships & rewards on bus tickets. Stops include Delaware, DC, NY, New Jersey, & more. Contact us today! |
| www.bestbus.com/ | keywords | s.w.a.t., Created by SWAT, luxury bus dc to NYC, bus tickets to new York, best bus dc to NYC |
| www.bestbus.com/pages/prime.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.bestbus.com/pages/prime.aspx | google-site-verification | tU0ew9651Wq5e2m11eun1oihKVb1QL2ZSZgc_hQF1vk |
| www.bestbus.com/pages/prime.aspx | twitter:card | summary |
| www.bestbus.com/pages/prime.aspx | twitter:site | @thebestbus |
| www.bestbus.com/pages/prime.aspx | twitter:title | Luxury Bus Service from NYC to DC - BestBus Prime Bus Service |
| www.bestbus.com/pages/prime.aspx | twitter:description | Get luxury bus travel to NYC & DC with BestBus. With our Prime Bus tickets, enjoy FREE Wi-Fi & a complimentary bottle of water, & more. Contact us for tickets! |
| www.bestbus.com/pages/prime.aspx | description | Get luxury bus travel to NYC & DC with BestBus. With our Prime Bus tickets, enjoy FREE Wi-Fi & a complimentary bottle of water, & more. Contact us for tickets! |
| www.bestbus.com/pages/prime.aspx | keywords | s.w.a.t., Created by SWAT, Luxury Bus Service from NYC to DC - BestBus Prime Bus Service |
| www.bestbus.com/site/.../checkout.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.bestbus.com/site/.../checkout.aspx | google-site-verification | tU0ew9651Wq5e2m11eun1oihKVb1QL2ZSZgc_hQF1vk |
| www.bestbus.com/site/.../checkout.aspx | twitter:card | summary |
| www.bestbus.com/site/.../checkout.aspx | twitter:site | @thebestbus |
| www.bestbus.com/site/.../checkout.aspx | twitter:title | Buy a Ticket - Checkout |
| www.bestbus.com/site/.../checkout.aspx | twitter:description | Find your luxury bus tickets to New York with Best Bus, and travel in style. Make your reservation today for your next trip to NYC. Call 1-866-687-9208 |
| www.bestbus.com/site/.../checkout.aspx | description | Find your luxury bus tickets to New York with Best Bus, and travel in style. Make your reservation today for your next trip to NYC. Call 1-866-687-9208 |
| www.bestbus.com/site/.../checkout.aspx | keywords | s.w.a.t., Created by SWAT, Bus Tickets to NYC Penn Station, dc bus station |
| www.bestbus.com/site/.../?fi=259 | viewport | width=device-width, initial-scale=1.0 |
| www.bestbus.com/site/.../?fi=259 | google-site-verification | tU0ew9651Wq5e2m11eun1oihKVb1QL2ZSZgc_hQF1vk |
| www.bestbus.com/site/.../?fi=259 | twitter:card | summary |
| www.bestbus.com/site/.../?fi=259 | twitter:site | @thebestbus |
| www.bestbus.com/site/.../?fi=259 | twitter:title | Bus Travel from DC to NY | Buy Bus Ticket from NYC Midtown to Downtown DC |
| www.bestbus.com/site/.../?fi=259 | twitter:description | |
| www.bestbus.com/site/.../?fi=259 | keywords | s.w.a.t., Created by SWAT, |
| www.bestbus.com/site/.../register.aspx | viewport | width=device-width, initial-scale=1.0 |
| www.bestbus.com/site/.../register.aspx | google-site-verification | tU0ew9651Wq5e2m11eun1oihKVb1QL2ZSZgc_hQF1vk |
| www.bestbus.com/site/.../register.aspx | twitter:card | summary |
| www.bestbus.com/site/.../register.aspx | twitter:site | @thebestbus |
| www.bestbus.com/site/.../register.aspx | twitter:title | Become a member |
| www.bestbus.com/site/.../register.aspx | twitter:description | |
| www.bestbus.com/site/.../register.aspx | description | Get the BestBus travel deals when you become a BestBus member. We offer a FREE membership & a VIP membership. Earn FREE tickets, & more rewards. Contact us! |
| www.bestbus.com/site/.../register.aspx | keywords | s.w.a.t., Created by SWAT, Bus Travel Deals, BestBus Travel Deals |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| www.bestbus.com/ | Content-Type | text/html; charset=utf-8 |
| www.bestbus.com/pages/prime.aspx | Content-Type | text/html; charset=utf-8 |
| www.bestbus.com/site/.../checkout.aspx | Content-Type | text/html; charset=utf-8 |
| www.bestbus.com/site/.../?fi=259 | Content-Type | text/html; charset=utf-8 |
| www.bestbus.com/site/.../register.aspx | Content-Type | text/html; charset=utf-8 |
Amount of content9.3
Rendering Chart...
- This website has an average of 1,293 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
Amount of content discovered
| Page | Characters | Words |
| www.bestbus.com/ | 3769 | 672 |
| www.bestbus.com/pages/prime.aspx | 6043 | 729 |
| www.bestbus.com/site/.../checkout.aspx | 18331 | 3298 |
| www.bestbus.com/site/.../?fi=259 | 6898 | 1461 |
| www.bestbus.com/site/.../register.aspx | 2021 | 303 |
Images9.8
2% of images have a clearly defined size
2 images are being resized by the browser
- Most images (98.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page faster.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- One image is not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 2 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
Image URL Format Page URL www.bestbus.com/storage/GooglePlay_new.png png www.bestbus.com/ www.bestbus.com/storage/AppStore_new.png png www.bestbus.com/
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Internal links9.8
- 5 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Server behavior10.0
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- 3 of the pages of this website follow the best practice of using a permanent (HTTP 301) redirect between URLs with/without trailing slashes. These pages are ideal.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://bestbus.com to http://www.bestbus.com. This is ideal.
Analytics10.0
100% of pages use analytics
Google Tag Manager
- Every page in this website is using Google Tag Manager. This is excellent and should allow for a complete analysis of visitor behavior.
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimization.
Page titles
Freshness10.0
Last updated April 1, 2024
- It looks like this website was last updated on Monday, April 1, 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
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