Nibbler SEO audit for www.prettylittlething.com

Summary

Overall8.9

The overall score for this website.

Accessibility9.1

How accessible the website is to mobile and disabled users.

The following tests contribute to this score:

• Headings7.0
• Mobile8.6
• Internal links9.7
• Page titles 10
• URL format 10

Experience8.6

How satisfying the website is likely to be for users.

The following tests contribute to this score:

• Printability6.0
• Server behavior7.9
• Mobile8.6
• Amount of content8.8
• Images9.4
• Internal links9.7
• URL format 10

Marketing8.7

How well marketed and popular the website is.

The following tests contribute to this score:

• Meta tags6.8
• Headings7.0
• Amount of content8.8
• Internal links9.7
• Analytics 10
• Page titles 10

Technology8.6

How well designed and built the website is.

The following tests contribute to this score:

• Printability6.0
• Meta tags6.8
• Headings7.0
• Server behavior7.9
• Mobile8.6
• Images9.4
• Internal links9.7
• URL format 10

Nibbler tested a sample of 5 pages from this website at 11:59 AM on Apr 18, 2024 (BST).

Retest

Top priorities for website improvement

• Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content. (read more)
• Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear. (read more)
• Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries. (read more)